The theme of RSNA 2017 – Explore. Invent. Transform. speaks volumes to not only this annual pinnacle event of the imaging community but lends one to experience the continual evolution of this great industry and invites investigation through innovation.

So why is this annual imaging and scientific event so important for the HTM imaging professional to consider attending? This is a fair question and one that many times may have halted approval from your boss. Let me share a few thoughts around the reasoning.

This year’s RSNA Imaging and Scientific Conference, estimated to feature over 650 exhibitors ranging from a start-up company to the major original equipment manufacturers is only one of the many facets which allow a “look into the window” of imaging technology advances both present day and in the future. Add workshops and virtual conference sessions and the constant flow of professional networking is justification for attendance at this granddaddy of imaging conferences.

There will be several showcases and two that I believe are a must see for HTM imaging professionals are the “Start-up” and “Artificial Intelligence (AI) – Machine Learning” showcases. The “Start-up” showcase will provide attendees an opportunity to engage with emerging imaging product companies enabling them to be “early adopters.” A) and machine learning showcases will be a very popular technology exhibit area – get there and soak it in as this is the future of imaging!

RSNA is an annual springboard the OEMs use to launch their latest and greatest in new heavy metal imaging technology. Siemens Healthineers and Toshiba America Medical Systems will be showcasing new 3T MR technology. Cannon and Virtual will be launching new products in direct radiography (DR) technology and “newcomer” Samsung continues to splash the imaging market with products that are capturing the interest of many.

So, have I piqued your interest enough to motivate your attendance at this year’s RSNA in Chicago? Hopefully so and I look forward in seeing you perusing the exhibit hall, sitting in on the many “free” education and product sessions. Don’t forget the most powerful portion of all conferences of this stature – networking with clinical imaging users, physicists and technical support colleagues. Please feel free to look me up at RSNA 2017. I’ll be there November 26-December 1. Let’s chat a bit as we walk the hall together!